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9/9/20  7:31 pm
Commenter: Gaming Laboratories International (GLI)

GLI: 11 VAC 5-70-240 Advertising and Marketing
 

Key:   Recommended Modifications and Additional Rule Text    Removals  

 

Original Section(s)

11 VAC 5-70-240 Advertising and Marketing.

GLI Recommendations

11 VAC 5-80-150.B

11 VAC 5-70-240.H

An advertisement for sports betting may not depict feature:

  1. Minors, other than professional athletes who may be minors;
  2. Public or private elementary, middle, or secondary school students;
  3. Public or private elementary, middle, or secondary schools or Virginia colleges; or
  4. Public or private elementary, middle, or secondary school or Virginia college settings.

Incidental depiction of nonfeatured minors or students shall not be deemed a violation of this subsection.

In general, GLI recommends consolidating 11 VAC 5-80-150, 11 VAC 5-80-160 into 11 VAC 5-70-240.

GLI recommends change to “feature” to match the sentence which follows and to merge in part of 11 VAC 5-70-240.H. GLI also recommends changes to focus on what activities are prohibited (Virginia college sports and youth sports)

11 VAC 5-80-150.C

An advertisement for sports betting shall not state or imply endorsement by:

  1. Minors, other than professional athletes who may be minors;
  2. Virginia college sports or youth sports Collegiate athletes;
  3. Public or private elementary, middle, or secondary schools or Virginia colleges; or
  4. Public or private elementary, middle, or secondary school or Virginia college athletic associations.

11 VAC 5-80-150.E

An advertisement for sports betting in published media shall include information concerning assistance available to at-risk or problem bettors, or direct consumers to a reputable source, for such information. If an advertisement is not of sufficient size or duration to reasonably permit inclusion of such information, that advertisement shall refer to a website, application, or telephone hotline that does prominently include such information.

GLI recommends removal of text as the second sentence implies the same as the first.

11 VAC 5-70-240.H

Advertising, marketing, and promotional materials may not feature anyone who is or appears to be below 21 years old state or imply that minors may engage in sports betting.

GLI recommends removal of text as it’s being covered in 11 VAC 5-80-150.B.

11 VAC 5-70-240.Q

Advertising, marketing, and promotional materials shall reflect generally accepted contemporary standards of good taste.

GLI recommends either removal or further information to be provided on “generally accepted contemporary standards of good taste”

CommentID: 84603