Action | Happy Hour Advertising |
Stage | Final |
Comment Period | Ended on 11/15/2019 |
Amending 3VAC5-50-160 is a positive change. This will prove to be beneficial for restaurants, as advertising their happy hours will generate more business for them, as well as provide their customers with more knowledge about what they are serving. It is also good that there is a stipulation that the advertising should not target minors, however I feel like responsible business owners would not target minors anyway. Additionally, making the regulation more concise by taking out superfluous information is good as well. Not allowing businesses to advertise happy hour feels somewhat antiquated, so I am happy that this change has been made.