Virginia Regulatory Town Hall
Agency
Virginia Alcoholic Beverage Control Authority
 
Board
Virginia Alcoholic Beverage Control Board of Directors
 
chapter
Retail Operations [3 VAC 5 ‑ 50]
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11/11/25  12:49 pm
Commenter: Mike King

Extended Happy Hour
 

Extending happy hour times is a smart move that can give Virginia’s restaurant industry a real boost during this tough economic climate. Longer happy hours attract more guests, encourage repeat visits, and increase sales during what are typically slower periods. The added revenue helps restaurants keep their doors open, support local suppliers, and create more jobs — from bartenders and servers to kitchen staff and delivery drivers. It’s a simple change that can have a big impact on small businesses and local communities across the Commonwealth

 

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