|Action||Amendment to restriction on advertising dental specialties|
|Comment Period||Ends 9/5/2018|
Must think about the least ethical in our profession.
As you know, there are a wide range of ethics in our profession. It is the least ethicial members (and corporations) that will take advantage of any confusion about who is actually a specialist and who has never actually completed an orthodontic case. Parents want the best for their children and the expense of orthodontics will probably be the single largest individual expense they will incur while raising that child. Make sure that they have some way to make an informed decision about who is best qualified to treat their child. The profession of dentistry feels that it is important that becoming an orthodontic specialist requires at least 2 years of intensive additional training AFTER dental school. Don't you think that the public should be aware that this is the feeling of the vast majority of dental professionals accross the country? Make sure that holding a Virginia dental licensce does not become a license to mislead parents about who is qualified to care for the most valuable thing in their life. Give them some way to differientate between a ADA approved specialist and a dentist who has decided to start doing orthodontics with possibly little or no training. Protect the public against the least ethicial among our profession.